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PRIVACY POLICY

Effective Date: December 1, 2021

Last Updated: August 11, 2025

This Privacy Policy describes how https://manisteevacations.com (“we,” “us,” or “our”) collects, uses, and shares your personal information. It also outlines the choices available to you regarding our use of your information and how you can exercise your privacy rights.

If you have questions or concerns regarding this policy, you should first contact us at the information listed at the end of this privacy policy.

Here’s the fully updated, ready-to-publish Privacy Policy for Boardwalk Vacation Rentals, with:

  • Google Ads Enhanced Conversions disclosures
  • Meta & Google remarketing details
  • Current regulatory best practices (GDPR/CCPA-style rights, retention periods, legal basis, international transfers, etc.)
  • Accessibility & ADA-friendly contact options

Privacy Policy

Effective Date: December 1, 2021
Last Updated: August 2025

This Privacy Policy describes how www.manisteevacations.com (“we,” “us,” or “our”) collects, uses, and shares your personal information. It also outlines the choices available to you regarding our use of your information and how you can exercise your privacy rights.

1. Information We Collect

We may collect the following personal information:

  • Name
  • Email address
  • Mailing address
  • Phone number
  • Zip code
  • Information you submit when booking or making inquiries

We also automatically collect certain non-personal information about your device and browsing activity, such as:

  • IP address
  • Browser type and settings
  • Pages visited on our site
  • Referring/exit pages
  • Operating system
  • Date and time of visits

2. How We Use Your Information

We use your personal information to:

  • Respond to requests and user-posted questions
  • Send marketing communications and newsletters (with your consent where required)
  • Improve our website content and functionality
  • Strategize marketing and advertising efforts
  • Conduct research and analysis
  • Fulfill bookings and other transactions you request

Legal Basis for Processing
Where required by law, we process your personal data based on:

  • Your consent
  • The performance of a contract with you
  • Compliance with legal obligations
  • Our legitimate business interests

3. Advertising, Enhanced Conversions & Remarketing

We use Google Ads Enhanced Conversions, which securely transmits hashed, first-party customer data (such as email addresses or phone numbers) when you complete a booking or transaction. This helps measure ad performance and improve our marketing.

We also use remarketing technologies through platforms such as Meta (Facebook/Instagram) and Google to show ads to users based on their previous interactions with our website. These services may use cookies, pixels, and similar technologies to collect or receive information from this site and elsewhere on the internet, which may include hashed customer data, for the purposes of ad measurement and targeted advertising.

You can opt out of personalized ads by:

4. Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Remember user preferences
  • Analyze site usage
  • Deliver targeted advertisements
  • Track marketing performance

Some cookies are set by third-party providers such as Google Analytics, Google Ads, and Meta. You can control cookies through your browser settings, but disabling cookies may limit site functionality.

To learn more about how Google collects and processes data: https://policies.google.com/technologies/partner-sites

5. Information Sharing

We share personal information only as described in this policy, including:

  • With our affiliates to fulfill your requests and provide services
  • With advertising partners (e.g., Google, Meta) for ad measurement, attribution, and remarketing—only using hashed data when applicable
  • As required by law, such as to comply with a subpoena or other legal process
  • In connection with a merger, acquisition, or sale of assets

We do not sell your personal information.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, unless a longer retention period is required or permitted by law.

7. International Data Transfers

Your personal information may be stored and processed in countries outside of your country of residence, including the United States, which may have different data protection laws. We take steps to ensure your information is protected in accordance with this policy.

8. Your Privacy Rights

Depending on your location, you may have the right to:

  • Access and obtain a copy of your personal data
  • Correct inaccuracies in your personal data
  • Request deletion of your personal data
  • Opt out of certain processing, including targeted advertising
  • Withdraw consent where processing is based on consent

To exercise your rights, contact us using the information below.

9. Security of Personal Information

We follow industry standards to protect personal information during transmission and storage. No method of transmission over the internet or electronic storage is completely secure, so we cannot guarantee absolute security.

10. Children’s Privacy

Our services are not directed at children under 13, and we do not knowingly collect their personal information. If you believe we have inadvertently collected information from a child under 13, contact us and we will delete it promptly.

11. Accessibility

If you need this Privacy Policy in an alternative format due to a disability, please contact us using the details below.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be posted on this page, and the “Last Updated” date will be revised.

13. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your privacy rights, contact:
Email: tim@manisteevacations.com
Mail: Boardwalk Vacation Rentals, 316 First Street, Manistee, MI 49660